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CPG

Top news and merchandising and marketing trends unfolding with grocery consumer brands in beverages, natural and organicsnacks, condiments and more.

CPG

Coca-Cola Acquires Stake in BodyArmor

The move aims to strengthen the sports drink brand’s position against PepsiCo’s Gatorade.

CPG

Hostess Feels Pain of Walmart Pinch

The Twinkie maker said a reduction in promotional space trimmed sales and financial projections.

Former Kraft Heinz executive takes over cereal brand following MOM Brands' integration.

Alejandro Rodriguez Bas has held leadership roles at Grupo Lala and PepsiCo.

The new capability activates monetization and brand amplification for CPGs.

The new capability activates monetization and brand amplification for CPGs.

Snack It Forward's Nick Desai discusses plant-based snacks -- and their surprisingly warm reception in the supermarket channel -- in WGB's Breakroom.

Hundreds of employees from 25 Twin Cities companies participate in the competitive event that pits teams against each other in a bracket-style competition to see which team can bundle kids' snack packs in the shortest amount of time.

The deal will create an $11 billion supplier with strength in the "on-trend" frozen and snack categories, officials say.

A new study reveals the company was the top growth leader in the produce industry in 2017.