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Food and nonfood product innovation across the store.

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Avocados from Mexico Hit Airwaves This Spring

The Mexican Hass Avocado Importers Association (MHAIA) recently launched a 10-week period radio campaign to keep avocados from Mexico top-of-mind with consumers this spring. Featuring sixty-second ra...

Products

Del Monte Fresh Produce Announces “500 Sneaker March” Promotion

Del Monte Fresh Produce announced today the launch of their “500 Sneaker March” promotion which begins March 1 and runs through March 31. The promotion, hosted on the Del Monte Fresh Produce Facebook...

The Idaho Potato Commission (IPC) is celebrating its diamond anniversary with one of its biggest sweepstakes ever—a chance to win a one-carat diamond solitaire pendant (ARV: $3,500). IPC Facebook fans...

Tyson and DeliAnytime are reaching out to consumers to enlist their support for Tyson's KNOW Hunger campaign, a campaign that is focused on creating awareness of the widespread problem of hunger in Am...

In just a few days, a flurry of activity will greet shoppers in supermarkets across the country. The National Frozen & Refrigerated Foods Association (NFRA) is encouraging customers to “Take a Fre...

Harris Ranch knows shoppers don't want to spend a lot of time searching through cookbooks for recipes. The company has made it easy with the Harris Ranch Online Chef program available from any smartph...

Copper River Salmon launches the first-ever Salmon Locator App on Facebook. The Copper River Salmon Locator directs fans to retailers and restaurants that carry Copper River King, Sockeye and Coho sal...

A new nutritional brochure extolling the benefits of blueberries is being jointly offered by the Chilean Blueberry Committee and the Chilean Fresh Fruit Association. Available for free online at www....

Crunch Pak is raising money for the March of Dimes in March through its Facebook page. The company will donate $0.10 every time someone “likes” its Facebook page up to $2,500. The money raised will fu...

Tyson Foods, Inc. and Anheuser-Busch, Inc. are partnering up for a March basketball tournament promotion featured in thousands of retailers nationwide. From March 5 to April 13, 2012, consumers can sa...