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Expect a huge spike in yogurt sales on February 6. That’s because The Dannon Company is airing a commercial during Super Bowl XLVI, making it the first yogurt company in history to advertise during th...

Heineken has launched the latest phase in its global approach to encourage the responsible consumption of its brands. The new theme, titled “Sunrise belongs to moderate drinkers” continues to use Hein...

Supervalu has committed $1 million to sponsor 1,542 youth sports teams in markets where its Acme, Albertsons, Cub Foods, Farm Fresh, Jewel-Osco and Shaw’s/Star Market stores operate. According to Ede...

Gold’n Plump chicken wants to make consumers’ love for chicken literally as good as gold with its Gold’n Chicken Challenge. Through Dec. 11, consumers will find a promotional code on specially-marked ...