Gary Hawkins

For retailers that understand the power of data, marketing nirvana awaits.

Retail trading partners are confronting new challenges flowing from fundamental shifts in the pace of change.

Technology is enabling a new paradigm in which healthcare and food are merged together to improve the human condition: personalized wellness.

Technology is enabling a new paradigm in which healthcare and food are merged together to improve the human condition: Personalized wellness.

Technology is enabling a new paradigm in which healthcare and food are merged together to improve the human condition: Personalized wellness.

Instead, they should be focusing on three key areas.

Retailers need a full focus on their digital customer. Poor personalization cost U.S. business $756 billion last year as 41% of consumers switched companies.

As brick-and-mortar shopping melds with the digital world, customer experience is the defining battleground as shoppers engage with retailers at any time and from any place.

As physical brick-and-mortar shopping melds with the digital world, customer experience is the defining battleground as shoppers engage with retailers at any time and from any place.

Retailers’ ability to meld the physical and digital worlds is no longer optional. Here's why.