5 Ways Plant-Based Is Heating Up for Barbecue Season

With inflation remaining elevated and consumers saying they’re adjusting their shopping behaviors as a result, how can retailers best promote and position their plant-based assortments for success?

Plant-based eating is more mainstream than ever, and major grocery stores are taking note. As retailers offer more plant-based options in-store and online, they are taking the time to educate their customers about these products as well to drive trial and repeat purchases .

It was a long winter. Again. But with temperatures rising and consumers embracing a return to larger and more traditional holiday gatherings, the smells wafting from backyards and patios suggest that Americans are kicking off grilling season with gusto.