What’s one cool thing you’ve done in the past year to help elevate/promote health and wellness at retail?
Molly Tevis: As in-store and community activations halted, I turned my focus to digital and virtual offerings. I was able to support fresh campaigns with recipe development, create wellness focused digital content and launch virtual healthy cooking classes. Remaining agile allowed me to preserve our health and wellness presence as well as expand my reach to connect with potential Albertsons customers near and far.
What’s next as we ease out of the pandemic?
Maintaining a virtual presence is important as customers have welcomed and embraced this as part of our health and wellness offerings. We will continue to build our omnichannel approach in providing customers with approachable health and wellness solutions across the total store (pharmacy integration, meal solutions, healthy shopping support, etc.).