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Adult Beverages

Top news and trends in play for beer, wine and spirits.

Adult Beverages

Drinks Taps Kroger's Amber Roberts to Lead Platform Expansion

The "wine-as-a-service" company powering ship-to-home adult beverage sales for retailers has hired the former head of Kroger's Marketplace offering.

Adult Beverages

Q&A: Walmart Craft-Beer Buyer Adrienne Freeman on Beer, Bridge-Building

"I see it as my responsibility as a decision-maker to cater to the needs that I can see and amplify products from diverse suppliers that can fill those unique gaps for our customers," Freeman says.

Adult Beverages

Walmart Debuts Black Is Beautiful Beer From Weathered Souls Brewing

By Christine LaFave Grace on Feb. 10, 2021

For Walmart, building supplier diversity means helping smaller suppliers scale up. To bring Weathered Souls' Black Is Beautiful stout to store shelves, that included enlisting the help of eight other craft breweries.

Adult Beverages

January for Some Means Keeping It Dry

By Phil Lempert on Jan. 14, 2021

The Lempert Report: Poll finds consumers are drinking more during the pandemic—and sometimes during the workday.

Adult Beverages

Sizing Up Seltzers in 2021

By Hannah Prokop on Jan. 04, 2021

Distributors expect the category will continue to grow in 2021, but a flow of new brands could trigger a spill.

Adult Beverages

Score More Sales with Dos Equis This College Football Season

Sponsored content from our partner Dos Equis on Sep. 10, 2020

Consumers are more than ready to celebrate their favorite fall traditions, including watching college football on TV with the right refreshments.

Adult Beverages

The Future of Local Food Tourism

By Phil Lempert on Jun. 18, 2020

The Lempert Report: It might be the right time for supermarkets to start their own virtual beer and wine tastings.

Adult Beverages

Hard Seltzer Sparkles to New Heights

By Kat Martin on Apr. 13, 2020

Consumer trends are driving the sales of what they perceive to a healthier alcohol alternative.

Adult Beverages

Anheuser-Busch Redirects Funds to Aid Coronavirus Fight

By WGB Staff on Apr. 08, 2020

What's On Tap: A roundup of news from the beer aisle and the beverage industry.