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Beverages

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Center Store

Budweiser Launches New Brew in Honor of Moon Landing’s 50th Anniversary

What's On Tap: Heineken rolls out new look, Tecate launches retail-focused campaign, Four Corners Brewing expands to SoCal.

Center Store

Shaking Up Adult Beverages

The category's latest trends quench consumer demand for convenience, authenticity, quality and fresh flavors.

What's On Tap: Heineken rolls out promotions, and Anheuser-Busch works on rice sustainability.

Tastry founder and CEO Katerina Axelsson joins WGB's Break Room to discuss the story behind the AI-powered recommendation app.

Discount retailer also adding adult beverages, testing multiple price points.

The St. Louis-based grocery chain has added beer, wine and spirits to its delivery offering.

Retailers are responding to a thirst for beverages that boast better nutritional value, variety and sustainable production practices.

What's On Tap: The cheapest states to buy beer; plus, Budweiser partners with Charlize Theron for Oscars promotion.

CPI figures show strengthening retails for beef and sodas, while slack demand for lettuce drove down veggies.

An exclusive look at the WGB editors' favorite road-tested new finds.