FMI’s 2022 Grocery Shopper Trends Report Finds Shoppers Still Enjoy Grocery Shopping
"The pandemic has not diminished the appeal of grocery shopping, particularly for younger shoppers. Satisfaction with their primary store remains high for shoppers," said Steve Markenson, director of research and insights.
84.51° Reveals Shopper Concerns on Inflation, COVID
Almost 50% of consumers claim they are at least somewhat uncomfortable with their finances, but they are also expressing a readiness for travel.
"Brands can build credibility and stand out among competitors by offering value in the form of discounts and deals, which can help consumers feel more in control of their mental, physical, and financial health given the fatigue of the past two years,” Dave Cesaro, retail and consumer behavior expert, at Vericast said.