Omnichannel

Industry Partners

Vericast Readies Single-Use Digital Coupons Across Retailers

Company launches Universal Coupon solution that is designed to offer consumers more freedom of choice to use coupons on their mobile devices at any participating retailer.

Retailers

New Roots: Instacart's Latest Carrots for Retailers, Consumers

With the company's launch this month of Instacart Platform, Shoppable Recipes and Instacart Ads, Instacart is seeking to deepen its relationship with some of grocery's biggest names—and smaller players, too.

Through Instacart Platform, retailers can choose from a suite of fulfillment, advertising and insights capabilities designed to help them "innovate faster than ever on their own properties," CEO Fidji Simo says. Early adopters include Publix, Schnucks, and Key Food.

84.51°'s Barbara Connors breaks down what she sees as retailer must-dos for winning and keeping channel surfers—including making it easier to compare prices online and rethinking the impulse buy.

Offering is an extension of the Landover, Md.-based grocer's omnichannel strategy to add value both in-store and online.

Online and in store, consumers are craving convenient, creative, inflation-beating meal solutions, says IRI's Jonna Parker. But grocers have a ways to go in meeting that need, she says.

The fresh-focused specialty food retailer is looking to replicate its personalized, one-of-a-kind shopping experience in the digital space.

In its 2021 annual report, the CEO of the Dutch retailer offers insights on the company's diversity and inclusion efforts, technology investments, climate goals and more.

Shoppers made more runs, again, at the end of 2021: The retailer said same-store traffic grew 8.1% and comp sales rose 8.9% year over year in the fourth quarter.

The company said it now has more than 175 pickup locations, and customers across 90% of the company’s footprint have access to online grocery ordering and delivery services. 

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