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Private label

Fresh Food

​​​​​​​ShopRite Expands Bowl & Basket to Fresh Chicken

ShopRite's comprehensive reset of its private brand portfolio comes to more than two dozen chicken products.

Industry Partners

Q&A: Surviving Inflation in Private Brands

Between pandemic disruption and wild inflation, private brand manufacturers are hurting—and need understanding retail partners with an eye on long-term relationships, Daymon’s Kyle Pattrson says.

Industry Partners

Meet PLMA’s New President Peggy Davies

By WGB Staff on Jun. 21, 2021

After a year of serving as acting president, Peggy Davies has been officially named by the Private Label Manufacturers Association as president.

Retailers

Target Taps Two Trends—Plant-Based and Private Label—With Good & Gather Expansion

By Christine LaFave Grace on May 11, 2021

"Guest demand for plant-based options is higher than ever," Target says in debuting a plant-based expansion of its Good & Gather grocery brand.

Retailers

Private Label Outpaces Name Brands for 4th Consecutive Year

By Kristina Hurtig on May 10, 2021

While private label’s outperformance narrowed, according to a recent Coresight report, its stickiness will likely continue as retailers invest in product and brand development.

Retailers

Foxtrot Taps Whole Foods Veteran to Lead Private-Label Growth

By Kristina Hurtig on May 06, 2021

The hybrid retailer hires Mitch Madoff of Whole Foods and names Tae Strain corporate executive chef. Together, the duo will work to elevate Foxtrot’s private-label business across its stores.

Retailers

Albertsons Thirsty for Bigger Share of $33.4B Sparkling Water Biz

By Jennifer Strailey on May 03, 2021

Albertsons Cos. seeks to make a splash with the relaunch of its Soleil sparkling water, additional flavors and a Spotify summer promotion.

Retailers

Amazon Launches New Own Brand With ‘Delicious Guarantee’

By Jennifer Strailey on Apr. 12, 2021

Amazon joins a growing list of grocers with high-end own brands with the launch of Aplenty, a new private-label food brand available online and in-store at Amazon Fresh.

Retailers

Lidl Cheers Recognition From New York Beer Competition

By Jon Springer on Mar. 24, 2021

At a competition judged by trade buyers, Lidl's private-label session ale and international lager private brands earn Gold Medals; Perlenbacher label named German Brewer of the Year.

Retailers

Target Plays Favorites With New Private-Label Brand

By Christine LaFave Grace on Mar. 09, 2021

Snacks and sweets—everything from ice cream to trail mix and croissants—are the focus of Target's newest food and beverage brand, launching April 5.

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