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Private label

Retailers

Inside Albertsons' 'Powerful' Private Labels

Albertsons EVP and Chief Merchandising Officer Geoff White shares how the grocer's own brands portfolio is positioned to drive sales growth.

Retailers

Lidl's New Private-Label Chocolate Bars Offer a Sweet Deal for Farmers

Arriving in stores this month, Way to Go bars provide cocoa farmers with a second premium supporting income-generating projects and education.

Retailers

Kroger Extends Plant-Based Private Labels, Including Chicken Alternative

By Jon Springer on Oct. 14, 2020

More than 50 new items are joining the retailer's Simple Truth Plant-Based and Emerge brands, including wheat-based chicken alternatives in the meat case.

Retailers

ShopRite Expanding, Rebranding Wholesome Pantry Portfolio

By Kristina Peters on Oct. 07, 2020

The free-from and organic food lines will be reintroduced this month with updated packaging, new products and a new tagline, “Food Set Free.”

Retailers

Ahold Delhaize USA Commits to Nutritional Goals

By WGB Staff on Oct. 07, 2020

The retailer said all its U.S. store brands would disclose percentage of healthy food sales, and support 2025 goals by increasing the percentage of sales of Guiding Star-rated private brands.

Retailers

Secrets of Aldi’s Phenomenal Holiday Countdown Calendars

By Jon Springer on Oct. 02, 2020

In an exclusive interview, Joan Kavanaugh, VP of National Buying for Aldi, reveals how the discounter adjusted to unprecedented demand for its private label-focused Advent calendars, and how it plans to keep momentum going long after the holidays.

Retailers

Stop & Shop Introduces Private Label Angus Beef Line

By WGB Staff on Aug. 28, 2020

A new partnership with JBS's discerning 1885 brand brings high-quality offering in time for Labor Day, the retailer said.

Retailers

The Giant Co. Launches Cook-in-Bag Meat, Seafood Products

By Kat Martin on Aug. 12, 2020

The retailer said the oven-ready products make for easy cooking and cleanup.

Retailers

Kroger Launches Recycling Program for Its Simple Truth Brand

By WGB Staff on Aug. 05, 2020

The initiative allows customers to recycle flexible packaging not currently accepted in curbside recycling programs, including produce bags, bread bags and plastic overwrap.

Retailers

How Trader Joe’s Invented Cookie Butter Beer

By Jennifer Strailey on Jul. 02, 2020

From its newest hard seltzers to its dessert-style beers inspired by some of its most popular packaged goods, Trader Joe's talks product development in the adult beverage space.

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