Private label

Fresh Food

​​​​​​​ShopRite Expands Bowl & Basket to Fresh Chicken

ShopRite's comprehensive reset of its private brand portfolio comes to more than two dozen chicken products.

Industry Partners

Q&A: Surviving Inflation in Private Brands

Between pandemic disruption and wild inflation, private brand manufacturers are hurting—and need understanding retail partners with an eye on long-term relationships, Daymon’s Kyle Pattrson says.

After a year of serving as acting president, Peggy Davies has been officially named by the Private Label Manufacturers Association as president.

"Guest demand for plant-based options is higher than ever," Target says in debuting a plant-based expansion of its Good & Gather grocery brand.

While private label’s outperformance narrowed, according to a recent Coresight report, its stickiness will likely continue as retailers invest in product and brand development.

The hybrid retailer hires Mitch Madoff of Whole Foods and names Tae Strain corporate executive chef. Together, the duo will work to elevate Foxtrot’s private-label business across its stores.

Albertsons Cos. seeks to make a splash with the relaunch of its Soleil sparkling water, additional flavors and a Spotify summer promotion.

Amazon joins a growing list of grocers with high-end own brands with the launch of Aplenty, a new private-label food brand available online and in-store at Amazon Fresh.

At a competition judged by trade buyers, Lidl's private-label session ale and international lager private brands earn Gold Medals; Perlenbacher label named German Brewer of the Year.

Snacks and sweets—everything from ice cream to trail mix and croissants—are the focus of Target's newest food and beverage brand, launching April 5.

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