The Great Atlantic & Pacific Tea Company, Inc. (A&P) has announced the extension of its successful line of premium-quality Angus beef, featuring steakhouse-quality meat at affordable supermarket prices. The Woodson & James Brand, exclusive to the A&P family of stores since May 2011, has extended its line of products to now include Marinades and Angus Franks in all A&P, Pathmark, Superfresh, Waldbaum's and The Food Emporium stores – just in time for the grilling season.
New additions to the exclusive Woodson & James Brand help shoppers transform ordinary barbecue into a “Darn Better Barbecue.” Woodson & James’ new lactose and fat free marinades include Barbecue, Mandarin Orange, Teriyaki and Sweet Bourbon.
Additionally, the Woodson & James Brand introduces Angus Franks in both Skinless and Natural Casing varieties that have no MSG, by-products or fillers and are made with 100% Angus beef.
The exclusive Woodson & James Brand features USDA Choice Angus Beef that is grain-fed and single-sourced for premium flavor, tenderness and quality. Woodson & James gives shoppers consistently juicier, tastier, higher-quality beef at a great value.
"One year ago, we listened to our customers and introduced the Woodson & James Angus Beef line to better meet their needs," says Tom O'Boyle, executive vice president of merchandising, marketing and supply & logistics. "We have received such positive feedback that we decided to extend the line to include additional all-purpose grilling solutions. We are confident that these new products will live up to our customers’ expectations and continue to look into ways to improve our customers’ grilling experiences.”
All stores are currently featuring new Woodson & James in-store signage. Plus, Associates from our meat department, outfitted in Woodson & James aprons, are equipped to assist customers with their meat selections. Customers will also have the opportunity to sample Woodson & James beef along with the Marinades and Angus Franks during in-store demonstrations at select stores on Saturday, June 23 and June 30.