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Center Store

News and insights to leverage opportunities in pet, private label, breakfast foods, free-from foods, frozen and refrigerated and beer/wine/spirits, including WGB’s exclusive What’s On Tap trend report.

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Center Store

How Grocers Are Capitalizing on the Pet Category

Premium brands entering mainstream store aisles is fueling growth.

Center Store

How Healthy Options Are Heating Up Frozen Aisles

Clean ingredients, plant-based options and convenience are leading the category.

Center Store

Ben & Jerry’s Launches 3 New Cookie Dough Flavors

By WGB Staff on Jan. 23, 2019

The varieties are available nationwide for an SRP of $4.29-$4.99.

Center Store

Bud Light Will Become First Beer to Display Ingredients List

By WGB Staff on Jan. 18, 2019

What's On Tap: MillerCoors appoints first female chief marketing officer; Heineken debuts new products.

Center Store

Better-for-You Desserts Fuel the Frozen Food Aisle

By Jennifer Strailey on Jan. 18, 2019

Shoppers are increasingly seeking healthy alternatives to traditional indulgences.

Center Store

Why Retailers Should Not Ignore Center Store

By Rebekah Marcarelli on Jan. 16, 2019

Retailers can boost CPG aisles by focusing on niche consumer demands and optimizing product assortments to cater to evolving tastes.

Center Store

MillerCoors CEO Reveals Plan to Get Business 'Back on Track'

By WGB Staff on Dec. 19, 2018

What's on Tap: Stella Artois creates a beer-serving robot and a second Ohio Meijer receives a high-proof liquor license.

Center Store

Mi Tienda Es Su Tienda

By Kathleen Furore on Dec. 17, 2018

The under-represented Hispanic housewares category is a big opportunity for food retailers

Center Store

The Golden Age of Vegan Ice Cream Is Here

By Phil Lempert on Dec. 14, 2018

The Lempert Report: Sales of the niche product increased by nearly 50% from 2016 to 2017.

Center Store

Eggs Are Cracking Into New Eating Occasions

By Rebekah Marcarelli on Dec. 13, 2018

Shoppers’ move toward meatless proteins is making the category shine.