Center Store

News and insights to leverage opportunities in petprivate labelbreakfast foodsfree-from foodsfrozen and refrigerated and beer/wine/spirits, including WGB’s exclusive What’s On Tap trend report.

Center Store

Boost Sales By Making Holiday Entertaining Easy

Some shoppers may be foregoing the big meal entirely in favor of small, shareable bites to enjoy with a favorite wine or other seasonal beverage, so retailers have a great opportunity to capitalize on customers looking for convenient appetizers and hors d’oeuvres.

Center Store

Sales of Frozen Foods Soar

Consumers take comfort in keeping freezers stocked with convenient and healthy food.

The Lempert Report: Potato chips, ice cream and chocolate/candy top the list of comfort foods eaten during isolation.

The iconic marketing campaign has been brought back to life in ways that fit the new tech-savvy generations.

The plant-based category gains traction beyond vegans and flexitarians at a time when the focus on health is at a premium.

The Boise, Idaho-based retailer is introducing 13 new Own Brands in the frozen aisle, while the ultra-filtered milk brand enters the category with seven lactose-free flavors.

Fortune Business Insights predicts a compound annual growth rate of 7.4% for the category, which is consistently seeing new entrants and innovation.

Alcohol sales in-store and online have increased, but overall consumption is down.

Frozen category sales growth remains in the double digits but the selection in-store remains spotty.

In what has become a normal pandemic shopping pattern, frozen food sales remained elevated for the week of May 17.

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