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CPG

Top news and merchandising and marketing trends unfolding with grocery consumer brands in beverages, natural and organic, snacks, condiments and more.

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CPG

Campbell’s Investor Takes Aim at Entire Board

Third Point rips "dismal" performance, blames sibling heirs; Weis Markets separately draws investor attention.

CPG

Campbell’s Exiting Fresh, International Businesses

Bolthouse Farms and Garden Fresh Gourmet are among the units on the chopping block.

CPG

Nestle Scores Venti CPG Deal With Starbucks

By Rebekah Marcarelli on Aug. 28, 2018

The new partnership will focus on global expansion, while some 500 Starbucks employees will join the Nestle team.

CPG

Coca-Cola Acquires Stake in BodyArmor

By Natalie Taylor on Aug. 14, 2018

The move aims to strengthen the sports drink brand’s position against PepsiCo’s Gatorade.

CPG

Hostess Feels Pain of Walmart Pinch

By Jon Springer on Aug. 09, 2018

The Twinkie maker said a reduction in promotional space trimmed sales and financial projections.

CPG

PepsiCo CEO Indra Nooyi to Step Down Oct. 3

By WGB Staff on Aug. 06, 2018

Longtime Fortune 500 chief will be succeeded by company’s president, Ramon Laguarta.

CPG

Howard Friedman Takes the Wheel at Post Brands

By WGB Staff on Jul. 30, 2018

Former Kraft Heinz executive takes over cereal brand following MOM Brands' integration.

CPG

Acosta Appoints New President, CEO

By GHQ Staff on Jul. 24, 2018

Alejandro Rodriguez Bas has held leadership roles at Grupo Lala and PepsiCo.

CPG

Wakefern E-Commerce Sites Add Sponsored Results

By WGB Staff on Jul. 19, 2018

The new capability activates monetization and brand amplification for CPGs.

CPG

One-on-One With A 'Challenger' Brand CEO

By Jon Springer on Jul. 05, 2018

Snack It Forward's Nick Desai discusses plant-based snacks -- and their surprisingly warm reception in the supermarket channel -- in WGB's Breakroom.