CPG

Top news and merchandising and marketing trends unfolding with grocery consumer brands in beverages, natural and organic, snacks, condiments and more.

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Campbell’s CEO Reviews a Bowlful of COVID Learnings

Consumer response to the pandemic triggered consumption patterns that could be "sticky," Mark Clouse said, but will require stores and suppliers to rethink the soup category.

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Pet Products Carve a Niche in CBD

The largest trend in the CBD/hemp category is pet products.

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Consumers Trust Grocers on CBD

By Melissa Vonder Haar on Jun. 01, 2020

More than 50% of grocery stores carry at least one CBD item, a 123% increase, new research shows.

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Carbonated Beverages Have a Problem

By Phil Lempert on May 27, 2020

The Lempert Report: COVID-19 has forced a decrease in ethanol production and increased the cost of CO2 used in foods and beverages.

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Industry Needs Reinvention Before Recovery, Nielsen Says

By Jennifer Strailey on May 12, 2020

Retailers and brands need to navigate three distinct time horizons toward economic regeneration in a post-coronavirus world, predicts Nielsen's Scott McKenzie.

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CPG Industry Grew 2.2%, Finds BCG, IRI Report

By WGB Staff on May 11, 2020

Eighth annual study highlights role of acquisitions, private brands, surgical pricing, e-commerce and consumer-trend fulfillment in fueling short- to mid-term growth.

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