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Top news and merchandising and marketing trends unfolding with grocery consumer brands in beverages, natural and organic, snacks, condiments and more.

CPG

Peapod Partners with Campbell’s, Kraft Heinz, Barilla for Fresh Meal Kits

 By WGB Staff on Feb. 06, 2018

Peapod has launched six new meal kit varieties developed in partnership with CPG brands.

CPG

Hershey Taps Accenture to Support Customer-Focused Ambitions

 By WGB Staff on Mar. 06, 2018

The snack giant will implement the SAP platform to support growth and accelerate its speed of innovation.

CPG

Campbell Reorganizes to Meet Industry Changes

By Jon Springer on Apr. 06, 2018

The company promoted Mignini to COO and established a new "accelerator" unit to take over ailing fresh business.

CPG

Packaged Facts Report Indicates That Kids Have Strong Food Purchasing Influence

By Lindsey Wojcik on Aug. 09, 2016

More than a quarter of parents (26 percent) learn about a new product as a request from their child.

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