CPG

Top news and merchandising and marketing trends unfolding with grocery consumer brands in beverages, natural and organicsnacks, condiments and more.

CPG

Jared Lorraine Joins Nichols Farms as President, COO

The veteran in the produce and beverage industries has more than two decades of experience in supply chain management, operations and continuous improvement from PepsiCo and most recently, Wonderful Citrus.

CPG

What’s Next for the CPG Landscape?

Increased inflation will have shoppers steering away from premium products in favor of more mainstream items, including private label, an IRI webinar reports.

"I think one thing that is probably a bit of a surprise to companies that want to get started, that want to take action, is that they can’t stop at just the final packaging," says Boma Brown-West, a Whirlpool veteran, mechanical engineer and current director of consumer health at the Environmental Defense Fund.

More than 4 in 10 consumers polled by digital supply-chain specialist Blue Yonder said their interest in shopping sustainably has increased since the start of the pandemic.

Inflation, supply-chain disruption and recalls have created unprecedented volatility in the formula market, CEO Ben Reich says.

CPGs need advanced intelligence to guide decisions and strengthen retail partnerships.

After launching an effort to support Black-owned CPG brands in 2021, Instacart announced a new wave of its Instacart Ads Initiative and a commitment of up to $1 million to support women-owned brands.

"Confidence and consumer spending will continue to face headwinds from rising prices in the coming months," The Conference Board's Lynn Franco said.

CPGs saw dollar sales growth of 2.7% in 2021—a slowdown from 2020's exceptional growth, but demonstrating continued higher-than-prepandemic consumer demand, IRI and Boston Consulting Group write.

With the Super Bowl mere days away and more Americans planning to host a Big Game gathering this year, grocery retailers and CPG companies alike are hustling to meet consumers’ appetite for celebration and seize the snacking-centric moment.

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