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CPG

Top news and merchandising and marketing trends unfolding with grocery consumer brands in beverages, natural and organic, snacks, condiments and more.

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CPG

BrandSpark Reveals Most Trusted Brands of 2018

The CPG award winners were based on results of a survey of more than 15,000 shoppers.

CPG

Longtime Campbell's CEO Morrison Out as Q3 Profits Tumble

Denise Morrison was an outspoken advocate of change at Campbell, but the company's financials have struggled of late.

CPG

Hershey Unveils 'Shopper's World' Retail Report

By WGB Staff on May. 17, 2018

The guide aims to help grocers build a digital and physical consumer experience for a total commerce approach.

CPG

Kraft Heinz Picks Springboard Brands

By Jon Springer on May. 15, 2018

The inaugural class of "next-generation" brands will receive a 16-week mentorship.

CPG

8 Beer Products and Promos to Create Summertime Destinations

By WGB Staff on May. 14, 2018

As summer approaches, brewers are unleashing a plethora of promotions and products to help retailers spike category sales.

CPG

Food Brands Partner on Healthy Soil Initiative

By Phil Lempert on Apr. 30, 2018

The Lempert Report: The program is also intended to help fight climate change.

CPG

Brewers, Retailers Set to Showcase Refreshing Drinks for Summer

By WGB Staff on Apr. 17, 2018

Here's a look at the latest products and programs to ensure consumers have plenty of beverage choices for warm-weather gatherings.

CPG

Campbell Reorganizes to Meet Industry Changes

By Jon Springer on Apr. 06, 2018

The company promoted Mignini to COO and established a new "accelerator" unit to take over ailing fresh business.

CPG

The Surge in Labeling Certification

By Jennifer Strailey on Mar. 13, 2018

Fair trade resonates with the majority of Americans, according to a study probing insights into consumer decision-making.

CPG

Kraft Heinz Launches Incubator for 'Disruptive' Food Brands

By Jon Springer on Mar. 07, 2018

Acknowledging that size matters less than it used to, the CPG giant is searching for new “challenger” foods.