With National Dairy Month approaching in June, Wisconsin producers are poised to celebrate the annual monthlong campaign that will aim to bring communities together to toast to its signature dairy products.
“Each June, we turn the spotlight on Wisconsin farmers who work tirelessly to produce our state's award-winning dairy products,” Suzanne Fanning, SVP of Dairy Farmers of Wisconsin and chief marketing officer of Wisconsin Cheese, said in a release. “Wisconsin is America’s Dairyland for a reason: We do dairy better than anyone. That identity is Wisconsin’s birthright—it’s central to the state and defines how the rest of the world sees us.”
Keeping with a tradition dating back to the 1970s, more than 70 Wisconsin farm families will hold dairy breakfasts across the state next month. While each event will be unique, the common thread for all of them will provide consumers with a chance to learn about the positive impact and important role farmers play in their communities while exploring the barns, seeing the cows and enjoying fresh, locally made dairy products.
Highlights of Wisconsin’s June National Dairy Month celebration include:
- An official June Dairy Month Spotify playlist.
- Reminding consumers to check out the “I'm a Wisconsin Dairy Farmer” video series on YouTube or catching the clips before movies at Marcus Theatres and pregame at Milwaukee Brewer’s baseball games.
- Promoting Wisconsin dairy products with the Proudly Wisconsin Cheese and Proudly Wisconsin Dairy badges.
- Sharing access to high-quality nutrition, including milk, with kids this summer by donating at GiveAGallon.com for the Great American Milk Drive
- Launching a dedicated HoorayWisconsinDairy.com website for more information, including helping consumers find a farm breakfast or event.
“We are thrilled to kick off this annual celebration by inviting Wisconsin residents out to the farm to meet these farm families and see first-hand their passion and dedication to feeding their neighbors and our growing world,” Fanning said. “But there are so many more ways to celebrate Wisconsin and honor our hardworking dairy farmers and Wisconsin’s dairy industry this June.”