6 Nut-Based Snack Launches
By Steve Dwyer on Mar. 08, 2023While certain snack brands tout their nut-free attributes for consumers with nut intolerances, other brands capitalize on leveraging their nut-based virtues.
Two recent options include Snickers Rockin’ Nut Road and NuttZo Chilled Nut & Seed Butter Bars.
“There’s nothing like being able to excite our fans with the return of a product so many of them have requested,” said Martin Terwilliger, senior director of marketing at Mars Wrigley. “We are delighted to create moments of everyday happiness by bringing back Snickers Rockin’ Nut Road, a deeply satisfying treat, with the taste and texture only Snickers can provide.”
“We’re always hoping to cater to our customers’ needs, one of which is fueling up on the go and getting protein in their snacks,” said Danielle Dietz-LiVolsi, founder and CEO of NuttZo. “[The new bars] capture our original flavors and pack them up for the ideal desk snack.”
Click ahead for six recent grocery snack innovations featuring nut-infused profiles.
Tattooed Chef
Tattooed Chef expanded its portfolio and marked its debut in the refrigerated section, with Oat Butter Bars, including a peanut flavor. It’s noted to combine grab-and-go convenience with functional nutrition. Powered by oat butter, the bars deliver multiple adaptogens, including ashwagandha and Vitamin D3. Each Non-GMO Project Verified bar contains 12 to 14 grams of plant-based pea protein and no added sugars, soy or gluten. Four flavors include Chocolate Chip, Brownie, Peanut and Graham. Bars are available for an SRP range of $2.99 to $3.49.
Cibo Vita
Cibo Vita launched Ciba Vita Artisanal Roasted Nuts with a premium package design featuring a zipper-lock closure that hold 4 ounces of product. The Kosher-certified variety, available for an SRP of $6.99 per unit, features four flavor combinations: Nature’s Garden Nashville-Hot BBQ Almonds, Nature’s Garden Baja Taco Cashews, Nature’s Garden Ghost Pepper Ranch Almonds and Nature’s Garden Spicy Dill Cashews.
Planters
Planters Sweet & Spicy Peanuts from Hormel are dry-roasted with honey and dried red chile peppers and then seasoned with salt. The peanuts come in a 16-ounce bottle. All Planters brand peanuts contain more than 30 essential vitamins and minerals and are considered a reliable source of fiber and healthy fats with 7 grams of protein per serving, the company said.
NuttZo
NuttZo unveiled Chilled Nut & Seed Butter Bars, the latest addition to the brand’s family of better-for-you nut and seed butter products. The refrigerated bars are available in two flavors, Almond Butter Chocolate and Peanut Butter Chocolate, containing 7 to 8 grams of protein, 4 grams of sugar and no artificial preservatives. Almond Butter Chocolate and Peanut Butter Chocolate Chilled Nut & Seed Butter Bars are sold in 12-bar boxes and available for an SRP range of $2.59 to $2.79.
Snickers
NuTrail
With a focus on taste and functional healthy benefits, NuTrail Birthday Cake Nut Granola joined the lineup of low-carb and low-sugar products from NuTrail. The new mix includes pecans, hazelnuts, sunflower seeds, pumpkin seeds, coconut, almonds, sugar-free sprinkles, whey protein and monk fruit sweetener. Keto-friendly, gluten- and grain-free with 3 grams of net carbs and zero grams of added sugar per serving, the product is available for an SRP of $12.78.