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Food and nonfood product innovation across the store.

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Top Products of December 2018: Editors' Elites

An exclusive look at the WGB editors' favorite road-tested new finds.

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Organic Stevia Sweetener for Sweet New Year Sales

The New Year means consumers will be shopping for new sweetener options to meet their resolutions.

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Top Products of November 2018: Editors' Elites

By WGB Staff on Nov. 20, 2018

An exclusive look at the WGB editors' favorite road-tested new finds.

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Happier hours start with happier customers

Nov. 07, 2018

More and more, consumers are seeking appetizer and small plates specials when deciding where to eat.

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Top Products of October 2018: Editors' Elites

By WGB Staff on Oct. 23, 2018

An exclusive look at the WGB editors' favorite road-tested new finds.

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The Original Is Back - Strongbow® Re-Introduces Original Dry Cider

Oct. 12, 2018

Strongbow® Hard Ciders, the #1 global cider brand is bringing back by popular demand the renowned Original Dry.

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Heineken® Invites Consumers To Celebrate What's Inside

Oct. 12, 2018

During the holiday season, it’s easy to get caught up in the pressure of extravagantly wrapped presents, but Heineken® believes that it’s what’s inside that matters most

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Satisfy Your Shoppers’ Hunger For A Different Kind Of Snack

Sep. 28, 2018

Offer Them the Full Line of Delicious GOYA® Plantain Chips

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Getting a Leg Up on Private Label

By Rebekah Marcarelli on Sep. 04, 2018

Winning store brands are those that lead the pack and offer shoppers something national brands cannot.

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Fast-Growing Wild Harvest Line Gets a Playful Push

By Jon Springer on Aug. 22, 2018

Supervalu’s "free from bad" brand adding 80 new items, a new slogan and a personal care line.