Kevin Sterneckert

CMO, Symphony RetailAI

Kevin Sterneckert is CMO for Symphony RetailAI, a leading global provider of role-specific, AI-enabled revenue growth management solutions and customer-centric insights for retailers and CPG manufacturers across the entire value chain.

Articles by
Kevin Sterneckert

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How Machine Learning Can Optimize Assortment and Retain Customers

Artificial intelligence can vastly help retailers avoid the consequences of “paradox of choice” with easy-to-predict outcomes and simplified assortment that protect both margins and customer loyalty.