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Consumers will retain new buying behaviors exhibited in the pandemic, which delivered a big boost to adult beverage sales and "trading up" at food outlets in 2020, experts say.
Shoppers seek an immunity boost from fruits and veggies.
As consumers seek human connections amid the pandemic, greeting cards are seen as a safe way to connect. Meanwhile, COVID has sparked the greatest cleaning frenzy in the home care industry has ever seen.
Sales of treats—and those deemed "better for your pet"—increase, reflecting consumers’ desire to pamper their furry campions.
Shoppers in the category also gravitate toward the vitamin aisle.
Consumers increasingly look for unique CBD products that help with stress, anxiety, pain and inflammation.
Class Has Contributed Greatly to Success of Grocery Fresh Departments
WGB and BrandSpark collaborated for the third annual Most Trusted U.S. Food Retailers market study to identify the retailers that are capturing the highest affinity among shoppers from coast to coast.
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