Schnuck Markets named Bill Bradley chief marketing and communications officer, charged with leading the newly combined marketing, communications and customer insights team for the St. Luois-based retailer. He joins the team Aug. 3 after nearly 30 years with Anheuser-Busch, where he most recently was VP of community affairs.
“I’ve known Bill for more than 20 years and cannot express how excited I am to have him join Schnucks where he will thrive in our culture and with our team,” said David Peacock, Schnucks president and chief operating officer. “We know customers are determining where they shop based on their emotional connection to retailers—making our brand’s message and community focus more critical than ever—and Bill’s expertise and leadership is paramount as we leverage these core areas.”
While at Anheuser-Busch, Bradley held key positions in brand and special event marketing, leading campaigns for key brands, including Budweiser, Bud Light, Shock Top and Michelob. Prior to his VP of community affairs role, he was senior director of corporate social responsibility.