The Fresh Market announces promotions at its corporate office

Peter Mayes is the new group vice president of merchandising; Wade Yenny is the new vice president for center store.
The Fresh Market
Photo courtesy The Fresh Market

The Fresh Market, Inc. on Tuesday announced two promotions at its corporate office, effective immediately—Peter Mayes was named group vice president of merchandising and Wade Yenny is now vice president of center store. 

“These promotions are a recognition of the hard work and significant contributions team members have made to The Fresh Market,” said Dan Portnoy, chief merchandising officer at The Fresh Market in a statement. “We look forward to their continued contributions in the years to come.”


Peter Mayes (Photograph courtesy of The Fresh Market)

Peter Mayes (Photograph courtesy of The Fresh Market)

Mayes has been promoted from his position as meat and seafood director. In his new role as group vice president, he will continue overseeing meat and seafood, and will direct reports from supply chain, visual merchandising and the company’s pricing team.

Wade Yenny (Photograph courtesy of The Fresh Market)

Wade Yenny (Photograph courtesy of The Fresh Market)

Prior to being promoted, Yenny was director of grocery merchandising. As VP of center store, he will oversee grocery, dairy, frozen foods and take on space planning responsibilities, as well as bulk, candy and coffee.

The Fresh Market is a Greensboro, North Carolina-based grocer that currently operates 160 stores in 22 states. In May, South American retail conglomerate Cencosud offered to pay $676 million to take a 67% stake in 160-unit The Fresh Market. But by July, the company changed its mind and withdrew their plans.

The Fresh Market had been a publicly traded company from 2010 to 2016, before being taken private by Apollo Global Management. 




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