Meijer customers can now use SNAP benefits on Flashfood at all Meijer supercenters and Meijer Grocery stores, the Midwest grocery retailer announced on Tuesday.
Looking to make fresh food more accessible, Meijer becomes the first retailer nationwide to accept Supplemental Nutrition Assistance Program (SNAP) benefits through the Flashfood app that allows shoppers to buy heavily discounted food that’s nearing its best-by date.
“As a company committed to enriching lives in the communities we serve, we're pleased to be the first retailer to expand our Flashfood program in this way,” Meijer President and CEO Rick Keyes said in a statement. "Feeding people has always been at the heart of what we do, and this is another way Meijer is working to provide extra value to those customers who need it most.”
The grocery retailer launched Flashfood in 2019 at its supercenters in the metro Detroit area. The service is now offered at all Meijer locations.
Shoppers can use their SNAP benefits on Flashfood orders by adding their EBT cards as a payment method in the app, the company said.
"We want to make healthy, high-quality groceries an affordable reality for every American family and adding SNAP benefits to Flashfood gets us one step closer to that vision," said Flashfood Founder and CEO Josh Domingues in a statement. "We're incredibly grateful to Meijer for being our first partner to expand access to Flashfood with SNAP EBT, and for their industry-leading commitment to reducing food insecurity and increasing access to healthy food."
Last month, Meijer announced discounts on qualifying produce for SNAP customers, thanks to a USDA waiver and last April, the retailer extended SNAP benefits to Meijer pickup and home delivery shopping services.
Meijer is a privately-owned and family-operated company that operates supercenters and grocery stores throughout Michigan, Ohio, Indiana, Illinois, Kentucky and Wisconsin.