With the newly opened 38,000-square-foot Whole Foods Market at 1856 Hendersonville Road, Asheville, N.C., the Austin-based grocer continues its emphasis on local products. The entire store boasts some 2,500 local products from more than 400 local suppliers, many of which are new to Whole Foods Market, including fair trade coffee from Incite Coffee Co., spice blends from Spicewalla and ice cream sandwiches from Sunshine Sammies.
For the Love of Fruits and Veggies
The Asheville Whole Foods produce department features a variety of fresh fruits and vegetables, including selections from local growers, including collards from New Sprout Organic Farms, sweet potatoes from Happy Dirt and microgreens from Sunny Creek.
On Local Turf
A full-service butcher featuring poultry, made-in-house sausages and dry-aged beef, as well as locally sourced options like grass-fed beef from Hickory Nut Gap Meats is another of the store’s destination features. Complementing the butcher is a seafood counter featuring fresh and frozen seafood, made-in-house crab cake varieties and marinated salmon fillets, with all offerings either sustainable wild-caught or responsibly farmed.
Lady Dairy and Other Local Cheese Royalty
The new store’s specialty food selection includes a robust variety of cheeses overseen by an in-store cheesemonger, who is available to answer questions and make recommendations. The Asheville Whole Foods organic cheese selections are made from the milk of cows that have not been given rbST, announces department signage. While local offerings include cheeses from Sweet Grass Dairy, Boxcarr Handmade Cheese and Goat Lady Dairy.
Prepared to Eat Well
The prepared foods case features a feast of side dishes and mains to appeal to a variety of tastes. These dishes are complemented by a bakery department bursting with local offerings, including mini scones and sandwich breads from La Farm Bakery, brownies from Bake Hampton, hearth bread from City Bakery and cheesecake slices from Queen City Pastry. Shoppers can complete the meal by selecting a beverage from among Whole Foods’ extensive selection of more than 180 beers, including an assortment of offerings from local breweries.