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Aimia Intelligent Shopper Solutions

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Operations

How Retailers Can Determine If Their Business is Customer-Centric

With a wealth of options to choose from—no matter what product or service they may be looking for—customers are more informed than ever and have more power to make a decision that best fits their needs. In the world of fast-moving retail, this means every trip is a prize and competition takes place several times per week.

Operations

Successful Customer Planning Strategies

While every retailer envisions growing sales, getting from sales goals to achievement can be difficult. Many retailers lose focus on recognizing growth areas where the business can expand, particularly among specific customer groups. Developing a long-term customer strategy enables a faster, more efficient achievement of the overall sales strategy.

This webinar will present an illustrated guide to the many initiatives undertaken by UK retailers in their attempts to combat the discounters – some current, some recent, and some not-so-recent.