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Today, the customer relationship is more endangered than ever as the largest retailers deploy robotics and technologies enabling the shopper to visit a store, pick up the groceries they want without interacting with humans.
Retail competition has shifted from mass promotion to a guerrilla battle being waged over share of wallet and lifetime value at the individual-shopper level.
Competition today is powered by customer insights and speed to action made possible by AI and machine learning feeding off retail big data.
Retailers can shift from a product focus to a customer focus by asking several key questions from the perspective of the customer, and then answering them.
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The stresses of the ongoing pandemic, coupled with mounting economic uncertainty, social unrest and more have fueled a pressure cooker for grocery and convenience store customers and their employees.
WGB looks at what’s in store for the fresh perimeter in 2024 and how grocers can capitalize on a consumer who may finally be feeling “re-freshed” after several tumultuous years.
New store updates are important to our readers, so we’re adding a monthly feature to highlight them and demonstrate supermarket growth trends around the country.
Listen in to WGB’s flagship podcast, 10 Items or Less, featuring insights from retailers and industry professionals.
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