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Today, the customer relationship is more endangered than ever as the largest retailers deploy robotics and technologies enabling the shopper to visit a store, pick up the groceries they want without interacting with humans.
Retail competition has shifted from mass promotion to a guerrilla battle being waged over share of wallet and lifetime value at the individual-shopper level.
Competition today is powered by customer insights and speed to action made possible by AI and machine learning feeding off retail big data.
Retailers can shift from a product focus to a customer focus by asking several key questions from the perspective of the customer, and then answering them.
The grocery industry leadership awards program recognizes 45 emerging and established leaders in the retail bakery, deli, foodservice and dairy sectors.
WGB and BrandSpark collaborated for the third annual Most Trusted U.S. Food Retailers market study to identify the retailers that are capturing the highest affinity among shoppers from coast to coast.
Listen in to WGB’s flagship podcast, 10 Items or Less, featuring insights from retailers and industry professionals.
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