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Articles from Datasembly

CPGs need advanced intelligence to guide decisions and strengthen retail partnerships.

Out-of-stock (OOS) is one of the biggest hurdles in the food retail industry and has gained even more attention in the pandemic environment as consumers are seeking high-demand products but are faced with empty shelves.

CPGs may struggle to make efficient, optimized trade spend decisions because they lack access to real-time pricing intelligence. Real-time data can change the game—here’s how.

The old ways of both collecting product data and presenting that data to customers doesn’t cut it anymore for today’s CPGs and retailers.