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DIRECTV for BUSINESS℠ entertainment packages are designed to support the unique demands of multi-location businesses. You can get everything you need—from exclusive sports coverage to the simplicity of having one provider for all of your locations. 



Watching a sports event and having a snack go hand-in-hand. And, when the snacks are gone, a snack run to the local convenience or grocery store becomes inevitable.

Options abound for grocery and convenience retailers looking to add an entertainment solution to their stores, but not all programming fits every store or consumer base. Flexibility and customizability are key attributes to look for in an entertainment provider—and paid programming can make a big difference.

Stores can offer more than just entertainment with comprehensive packages

In this episode, Abbey Lewis is joined by Neil Sudaisar, Ambassador to National Accounts with DIRECTV for BUSINESS.

As shoppers linger longer in the store, and as many are on the lookout for new recipes to try, in-store televisions offer the perfect platform for offering inspiration with in-house grocery chefs showing how to make dishes with ingredients from the store, Food Network favorites keeping shoppers atop of the latest trends in home cooking and more.

While customer experience might not be as straightforward as crunching numbers on pricing and promotions, simple solutions can quickly upgrade the in-store experience.

To compete for top talent, supermarkets can employ some best practices to recruit and retain talent. Here are some key strategies.

For grocery retailers, recruiting and maintaining top talent is more important than ever.

“Homegating”—a tailgating alternative that brings the food and fun indoors—had already become a mainstay for football fans in years past.

As state economies open back up, it’s not just restaurants that are likely to see their businesses change.