Mercato, an online grocery platform for independent grocers, has partnered with DoorDash delivery service to fulfill the majority of its delivery orders. DoorDash is the largest third-party delivery company, offering door-to-door delivery services in more than 4,000 cities in the United States and Canada.
“Our partnership with Mercato deepens our focus and commitment to better serving local communities, and also our customers and merchant partners beyond restaurant delivery,” said Casey North, DoorDash’s VP of drive.
Independent grocers on the Mercato platform will now be able to offer customers low-cost, same-day delivery on their grocery orders, which can include everything from meat and produce to prepared foods and bakery items, as well as pantry staples. The service will launch with an introductory offer that waives delivery fees for the month of September for customers within 10 miles of the store they order from; a service fee will still be charged.
“DoorDash and Mercato are highly aligned in our desire to help local businesses succeed,” said Mercato founder and CEO Bobby Brannigan. “In the next few months, we will have even more news regarding our delivery programs, including our first delivery subscription offering. We expect these developments will dramatically increase access to affordable grocery deliveries, providing huge value to consumers and the hundreds of amazing small businesses on the Mercato platform.”