Retailers navigating the myriad technology solutions available today are not unlike shoppers exploring their stores or websites for the first time: There’s a lot to look through, and it might take a while.
In this podcast interview, Sylvain Perrier, CEO of digital commerce platform Mercatus, says it’s important that retailers understand the problems they need to solve before they shop for solutions to them. He lends his insight into what’s important and updates how Mercatus is also evolving with the times, including a new tool that simplifies the shopping journey from intent to fulfillment.