In this "10 Items or Less" podcast, Steve Campbell, general manager of the Americas for Aimia Intelligent Shopper Solutions, shares insights on how the convergence of changing consumer expectations, rapid adoption of new technologies, expanding social networks and new digital channels present a mandate for retailers to have a much better and stronger grasp on understanding their customers in order to respond appropriately in the grocery-gone-wild world.
WANT BREAKING NEWS AT YOUR FINGERTIPS?
Get today’s need-to-know grocery industry intelligence. Sign up to receive texts from Winsight Grocery Business.