4 Ways to Optimize Click-and-Collect Grocery Programs
The pandemic shifted many areas of consumer behavior, but perhaps none so much as the acceleration of e-commerce and digital ordering. In fact, online grocery orders increased by 110% between March and April this year, according to data from Adobe. For grocery stores, this shift represents a whole new way of doing business—and along with it, a number of challenges to meet. Retailers know that there are a number of challenges with online grocery ordering and curbside pickup—here are four ways stores can improve their click-and-collect programs.
Omni-vore: Walmart's Appetite To Be an Advertising Power Player
Walmart debuts a new name, Walmart Connect, for its media business and plans to launch a demand-side platform for ad buyers in time for the 2021 holiday season.