Boulder Canyon Authentic Foods has debuted its Real Thin Pop line of ready-to-eat popcorn. It features premium oils, including olive, avocado and coconut, and seasonings that are applied with a new method (compared to traditional tumble mixing).
“We’ve had tremendous success with our avocado, coconut and olive oils in our traditional kettle-cooked potato chip products, and we felt the time was right to apply those learnings to popcorn,” says Steve Sklar, senior vice president and general manager for Boulder Canyon Authentic Foods. “The oils impart a uniquely satisfying flavor that is full-flavored and indulgent, but the nutrition panel will tell you otherwise. It’s a remarkable snacking experience that we believe elevates the entire popcorn category, and we owe much of that to our unique process that provides a full taste experience without all of the calories that are typically associated.”
Real Thin Pop are made with premium, better-for-you avocado, coconut and olive oils. Kernels are air popped and oil is used sparingly due to Boulder’s proprietary technique. It does not have artificial colors, flavors or preservatives. It has zero trans fats and no cholesterol. Real Thin Pop are Certified Gluten-free and Circle K Kosher
Available in three varieties, including Olive Oil/White Cheddar, Avocado Oil/Sea Salt and Coconut Oil/Sea Salt, Real Thin Pop has a suggested retail price of $3.99 per 4.15-ounce bag. Each package contains four servings.
Boulder Canyon Real Thin Pop uses only real food ingredients and a minimally-processed approach to manufacturing.
This new product launch represents a further diversification of the Boulder Canyon brand into non-potato chip categories, a response to growing consumer interest in better-for-you snacks under the Boulder Canyon name, say company officials.