HomeFree Announces New Inclusive Single Serve Cookie Flavor

 GFMDCHomeFree, “treats you can trust,” has announced that it has added a new single serve flavor, Gluten Free Double Chocolate Chip Mini Cookies, to its line of gluten-free allergy friendly cookies. These new on-trend cookies meet growing needs across retail and foodservice channels for inclusive snacks. They are so healthful that they meet school dietary guidelines recommended by the Alliance for a Healthier Generation, as well as similar guidelines recently established as a national standard by the U.S. Department of Agriculture (USDA) to address concerns about obesity and to raise snacking to a healthier standard, company officials say.

HomeFree’s new Double Chocolate Chip Mini Cookies make it easy for consumers to find healthy snack choices. Further, these cookies make it easy for stores and institutions to respond to the numerous special diet needs of their customers. The cookies are free of the eight most common food allergens (peanuts, tree nuts, eggs, dairy, wheat, soy, fish and shellfish), and are certified gluten-free, vegan and kosher pareve. For general health, they additionally are low sodium, Non-GMO Project Verified, all natural, and certified a good source of whole grain by the Whole Grain Council. The new cookie flavor is a response to popular demand.

“Our new delicious double chocolate chip is a double dose of chocolaty goodness and can satisfy any chocolate craving while at school, home or on the go,” says Gail Schnur, HomeFree’s new vice president sales and marketing, who brings to HomeFree her 25+ years’ experience in operations, sales and marketing. “The positive reaction to HomeFree cookies in the marketplace has been astounding and inspiring. Operators are embracing our products as one product satisfies a broad range of consumer needs for healthy, nut free, gluten free, dairy free, egg free snacks and desserts that taste great. The HomeFree “AHA” moment is when they taste a sample of the cookie and can’t believe how delicious it tastes. It’s a revolution in allergy friendly snacking and we’re gaining new distribution rapidly.”

LGFMDC10HighResHomeFree single serve mini cookie bags are available in Double Chocolate Chip, Chocolate Chip and Vanilla, and retail for $1.39 ($1.49 on web site). HomeFree is now introducing a new retail display box in each flavor (10 units/box) that fits on the shelf next to HomeFree’s 5-ounce retail cookie boxes when using the horizontal facing option. The single serve cookies also can be purchased in bulk cases of 30 or 64 units. For these, HomeFree offers by request a new free re-fillable countertop display perfect for merchandising the three mini cookie flavors together (holds 30 units) for cash and carry areas such as delis and in-store cafés. HomeFree single serve products can be found at the HomeFree web site, as well as from a growing number of stores, foodservice venues, and distributors. Additionally, with the launch of the new 10-pack retail display boxes, they now are rapidly entering the convenience store channel.

HomeFree’s retail boxed cookies (5-ounces) carry a suggested price of $4.99 per box at retail locations or $5.49 per box (plus shipping and handling) through the company’s website, www.homefreetreats.com.  The cookies are available in the natural food sections of retail locations nationwide including many independent stores.


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