The Return of Prepared Foods
Consumers also gained a greater appreciation for the value of quality prepared foods from the in-store deli during the pandemic. “Prepared foods are back because people are tired of cooking,” says Parker. “And they’re willing to pay more for quality and convenience.”
Fishing for Customers
While consumers discovered new and different seafood and preparations during the pandemic, their desire to return to more-healthful eating is now a driving force in seafood sales.