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Floral

Fresh Food

PMA’s Chief Science Officer Bob Whitaker Slates Retirement

 By WGB Staff on Jun. 18, 2019

Whitaker's "ability to translate complex safety issues into layman’s terms" are among his most respected qualities, Produce Marketing Association CEO Cathy Burns said.

Fresh Food

Crosset Co. Readies for 2019 Produce & Floral Conference

 By WGB Staff on Jun. 18, 2019

Reinvented experience will feature a new format, hot topics, networking, brand exposure and more.

Fresh Food

PMA Doubles Down on Sustainability, Promotes VP Ed Treacy

By WGB Staff on May 15, 2019

The association executive will lead a new committee to identify trends, information, resources and best practices.

Retailers

Kroger Continues Tradition of Creating Kentucky Derby Garland of Roses

By Rebekah Marcarelli on May 06, 2019

The retailer has been charged with creating the winner's prize since 1987.

Fresh Food

PMA Hires 1st Chief Content Officer; United Fresh Ups Coppola to VP

By WGB Staff on Feb. 05, 2019

Dan Stark will lead strategic content and digital transformation for the Newark, Del.-based trade association.

Fresh Food

Floral Research Reveals What Retailers Need to Know Now

By Jonna Parker on Oct. 17, 2018

WGB presents exclusive IRI research highlighting budding opportunities to accelerate the category’s role as a key fresh driver.

Fresh Food

Fresh Industry Advancing Worker Wellness in Produce and Floral

By Jennifer Strailey on Jul. 12, 2018

The Ethical Charter on Responsible Labor Practices provides a framework for fresh industry sourcing for retail.

Fresh Food

IRI Adds Floral Data to Fresh Market Measurement

By WGB Staff on Jul. 10, 2018

The company has integrated fixed and random-weight floral figures to its perimeter offering for a complete store view.

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