Private label

Retailers

Associated Food Stores Develops Marketing Program for Private Label

In partnership with Vimax Media, Associated Retail Operations’ banners will be able to readily promote their own private label products.

Retailers

Why Albertsons Is Serving Up a New Strategy for Plated

With costly subscriptions and meal kits appealing to only some in-store shoppers, the retailer sees an opportunity for a "holistic" home-meal private brand.

Grocery retailers have the opportunity to compete in the market with private-label offerings as e-commerce delivery and click-and-collect offerings ramp up.

PLMA estimates the total store brands market has grown to $170 billion behind premiumization and innovation.

The retailer's new flagship brands, Bowl & Basket and Paperbird, combine value and innovation with modern brand style.

The new brands, which may succeed long-standing store brand items, were revealed at Wakefern Food Corp.'s annual meeting.

The new Rhode Island fresh-food processing facility, run in partnership with Taylor Farms, will also house a test kitchen.

Kroger is aiming to reduce food waste through revamped expiration date labeling that also gives customers better detail on product quality and "best by" use.

As e-commerce players continue to expand their CPG footprint, the channel has become ripe for further private-label growth, according to a new report from Coresight Research.

Three-fourths of Target shoppers in stores are adding at least one food item to their baskets, and with its new Good & Gather banner, Target aims to rapidly increase food sales.

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