Private label


Former Harris Teeter President Talks Snowball Effect of Aldi, Lidl

Hard discounters are putting pressure on retailers—and one another—to address private brand quality, Fred Morganthall said in an address at PLMA show.

Industry Partners

PLMA 2018 Affirms Private Label's Innovation Explosion

A "blurring of brands" is transforming the category, as was evident on the show floor.

WGB takes a look at what’s driving the boom in store brands.

A report suggests the "mold is beginning to crack" in the segment.

Cleaner labels, more transparency and less packaging are on the way from central services provider Retail Business Services.

The Smartly line will keep prices under $2 and make a virtue of small packages.

The retailer is extending its brand with Always Affordable premium products, including more than 35 new items across 10 categories.

The private label offering was created in partnership with Club Monaco and Joe Fresh creator Joe Mimran.

Winning store brands are those that lead the pack and offer shoppers something national brands cannot.

Supervalu’s "free from bad" brand adding 80 new items, a new slogan and a personal care line.

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