Center Store

News and insights to leverage opportunities in petprivate labelbreakfast foodsfree-from foodsfrozen and refrigerated and beer/wine/spirits, including WGB’s exclusive What’s On Tap trend report.

Center Store

Got Milk?—The Next Generation

The iconic marketing campaign has been brought back to life in ways that fit the new tech-savvy generations.

Center Store

Plant-Based Grows Amid COVID-19

The plant-based category gains traction beyond vegans and flexitarians at a time when the focus on health is at a premium.

The Boise, Idaho-based retailer is introducing 13 new Own Brands in the frozen aisle, while the ultra-filtered milk brand enters the category with seven lactose-free flavors.

Fortune Business Insights predicts a compound annual growth rate of 7.4% for the category, which is consistently seeing new entrants and innovation.

Alcohol sales in-store and online have increased, but overall consumption is down.

Frozen category sales growth remains in the double digits but the selection in-store remains spotty.

In what has become a normal pandemic shopping pattern, frozen food sales remained elevated for the week of May 17.

At the end of April, frozen food sales once more top 50% gains versus year ago.

Consumers today want better-for-you bread and bakery products that range from artisanal to clean label.

National Pi Day is coming, and it's one more reason for grocers to celebrate and bake up something special for customers while also ringing in profits.

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