Giant Food is offering its shoppers subscription-free local produce boxes through its Giant Delivers delivery platform.
The boxes, which will include six or more unique items sources from growers in Maryland, Delaware and Virginia, will retail for $20 and be available weekly throughout the summer, according to the Landover, Md.-based Ahold Delhaize USA banner.
“At Giant, we know our customers appreciate fresh and seasonal produce when they are in-store or ordering online just as much as we do,” Gregg Dorazio, director of e-commerce for Giant Food, said in a statement. “We look forward to bringing these specially curated Local Produce Boxes featuring summer’s tastiest produce to our customers.”
Items will vary weekly depending on farm harvests and what is in season. Customers can view local produce seasonality in a calendar on GiantFood.com. More than 20 farms are participating and include Fifer Orchards and Vincent Farms of Delaware, Miller Farms, Houser Produce Farm, Calloway Bros and Shlagel Farms of Maryland and Kirby Farms of Virginia.
Giant said the Local Produce Boxes launch would support a goal to increase food traceability and transparency and make healthy, locally sourced foods accessible for customers. The boxes are also part of Giant’s 2021 goal to work with 20 new farms in Maryland and 70 new farms in Virginia.
Giant operates 164 supermarkets in Virginia, Maryland, Delaware and the District of Columbia with approximately 20,000 associates.
WANT BREAKING NEWS AT YOUR FINGERTIPS?
Get today’s need-to-know grocery industry intelligence. Sign up to receive texts from Winsight Grocery Business.