Coborn’s is growing its e-commerce operations by introducing curbside pickup and limited home delivery at all 62 locations in Minnesota, North Dakota, South Dakota and Wisconsin, where it operates as Coborn’s, Cash Wise, Marketplace Foods and Hornbacher’s. The retailer is concurrently phasing out its CobornsDelivers program in the Twin Cities market, saying it would partner with Cub for all deliveries there.
Cub, which is owned by wholesaler United Natural Foods Inc. (UNFI), will begin making deliveries for Coborn’s on Aug. 15, which is when CobornsDelivers will discontinue delivery services from its New Hope facility. Coborn’s is also a wholesale customer of UNFI.
“Coborn’s has always been a forward-thinking company, and our President and CEO Chris Coborn had tremendous vision for the future of grocery delivery in 2008 when we purchased and renamed early leader SimonDelivers in the Twin Cities,” said Emily Coborn, VP of operations for St. Cloud-based Coborn’s. “CobornsDelivers has been the grocery delivery gold standard in the Twin Cities metro for more than a decade, with our warehouse hub and dedicated driver service. We are incredibly proud to have helped a generation of Twin Cities shoppers get their grocery run totally done online. Now we look forward to bringing those innovations—and the easier way of life online shopping can bring—to our customers in our 62 store locations. And we know our Twin Cities customers will be well taken care of in the future by our friends at Cub.”
After Aug. 15, CobornsDelivers customers will be directed to shop.cub.com to create a new account to shop online through Cub’s extensive network of stores across the Twin Cities seven-county area. New shoppers will receive $20 off their first order and free delivery for orders of $35 or more with a promo code. The Cub offering is run through Instacart.
“Convenience is essential to many of our customers, more and more of which are turning to online ordering and having their groceries delivered to their home or office at a time that works within their demanding lives,” said Mike Stigers, CEO of Cub. “We invite all CobornsDelivers customers to order the fresh, premier products they expect from Cub and schedule their delivery in as little as one hour.”
Coborn's will continue to operate home delivery in the St. Cloud and Elk River areas, and as Cash Wise Delivers in Owatonna, Fargo and Bismarck, N.D.