Taking the Order is Easy—In-Store Fulfillment is Hard
It has taken more than two decades since the dot-com revolution of the 1990s, but for today’s supermarket operators, digital grocery ordering and in-store fulfillment have finally emerged as non-optional elements of the business.
Deli: Time saver or time waster?
Tyson Foods recently revealed the results of an experiment they conducted, in which some high profile thought leaders from well-recognized brands outside deli observed and provided feedback about the deli department.
With a wealth of options to choose from—no matter what product or service they may be looking for—customers are more informed than ever and have more power to make a decision that best fits their needs. In the world of fast-moving retail, this means every trip is a prize and competition takes place several times per week.
While every retailer envisions growing sales, getting from sales goals to achievement can be difficult. Many retailers lose focus on recognizing growth areas where the business can expand, particularly among specific customer groups. Developing a long-term customer strategy enables a faster, more efficient achievement of the overall sales strategy.